Use the publisherNetworkReport query endpoint for standard performance reporting for publishers. The query endpoint provides the ability to specify dimensions, metrics, and filter values for query data, similar to the query tool in the TripleLift Console and the Web & Mobile report in the TripleLift Platform.

Use the Synchronous endpoints when querying for low volumes of data, at relatively quick response times.
Use the Asynchronous endpoints when querying for larger volumes of data, returned with 5 minutes.

Refer to the GraphQL schema for the latest information on available endpoints, dimensions, and metrics.

Name	Description
YMD	Specifies the year, month, and day for data aggregation (YYYY-MM-DD); daily data is available for the past 15 months (UTC)
HOUR	Indicates the hour of the day in UTC for granular reporting; hourly data is available starting from 00:00 (UTC) yesterday
PUBLISHER_ID	Unique identifier for the publisher entity; this is the sellers.json identifier
PUBLISHER_NAME	The descriptive name of the publisher
DOMAIN	The web domain, mobile app bundle ID, or CTV app bundle ID where the ad was served
PLACEMENT_ID	A unique ID for the specific ad placement
PLACEMENT_NAME	The name of the specific ad placement
SECTOR	The geographic sector or continent where the ad request originated
COUNTRY_NAME	The geographic country where the ad request originated
REGION	Geographic subdivisions (e.g. province, state) defined by the International Organization of Standardization (ISO 3166-2)
DMA	The Nielsen Designated Market Area (DMA), from the ad request
CREATIVE_ASSET_ID	A unique ID for the specific creative asset used in an ad
CREATIVE_CATEGORY	Classification of the ad's content, based on IAB Tech Lab standards
CREATIVE_DURATION	Measured length of time, expressed in seconds, that a non-static ad creative is intended to be displayed or played to a user, as submitted by the advertiser or creative source
DEVICE_TYPE	The category of device (e.g., CTV, Desktop, Mobile, Tablet)
DEVICE_SUBTYPE	More specific classification of the device type
DEVICE_VENDOR	The manufacturer of the device
APP_NAME	The name of the CTV or mobile application where the ad appeared
OS	The operating system running on the device
BROWSER	The browser used by the consumer
TRANSACTION_TYPE	Describes the exchange transaction; if Deal is 'Private Marketplace', then 'PMP', if Fill Type is 'Ad Server', then 'Direct Sold', otherwise, 'Open Exchange'
DEAL_CODE	Specific code (e.g. tlx-*) for a deal
DEAL_NAME	Descriptive name for a deal
DEAL_TYPE	Describes the type of deal (e.g. Programmatic Guaranteed, PMP, etc.) If blank, indicates Open Exchange transactions
DIRECT_PAYMENT	Indicates TripleLift pays the publisher directly; Google will invoice the publisher separately for the Open Bidding (OB) fee False = TripleLift does not act as the clearing house, Google will pay the seller directly. True = TripleLift acts the clearing house, collecting the cost of the media from the buyer and paying the seller.
BUYER_MEMBER	The demand platform (DSP) representing the buyer of the ad opportunity
BRAND	The brand advertised in the creative
FORMAT	TripleLift ad format name
SUPPLY_SOURCE	Describes the supply integration (Direct, Prebid, etc) with TripleLift
SUPPLY_TYPE	Describes whether the supply was web or app
JOUNCE_CLASSIFICIATION	A supply path’s quality label defined by Jounce Media
PARENT_BRAND_NAME	The company that owns the brand; may be the same as brand
BRAND_DOMAIN	The adomain declared in the bid response, typically the primary website associated with the brand
APP_BUNDLE_ID	Unique identifier for a mobile or CTV application
DSP_SEAT	Identifier for the demand-side platform seat
EXTERNAL_CREATIVE_ID	Identifier for the demand-side creative
AD_REQUESTS	The total number of requests made for an ad to be served (fka Impressions)
RENDERED	The total number of ad requests that resulted in an ad being shown
RENDER_RATE	Render rate for ad requests that resulted in a won auction (Rendered / Wins)
FILL_RATE	Percentage of ad requests that resulted in a rendered ad (Rendered / Ad Requests)
PAYABLE	The total number of ad requests that resulted in a payable event
REVENUE	Net seller revenue
CLICKS	The number of times consumers interacted with the ad by clicking For proprietary TripleLift formats: If an ad uses a custom, TripleLift format—like a custom native ad—TripleLift handles the ad rendering. This allows us to capture the click directly when a user interacts with the ad. For non-proprietary formats: For all other formats, we rely on the buyer to implement a click macro. In this case, the demand platform implements a click macro and we then populate this macro, enabling us to track and report click activity.
CTR	Click-through rate, (Clicks / Rendered)
CPM	Cost per mille, the net seller revenue per thousand payable events
CPC	Cost per click (Revenue / Clicks)
MOUSEOVERS	The number of times a consumer's mouse hovered over an ad
MOUSEOVER_RATE	Creative mouseover rate, (Mouseovers / Rendered)
TL_WINS	The number of ad requests that resulted in a won auction with TripleLift (prior to the publisher auction)
VIDEO_Q1	Percentage of video plays reaching the first quartile
VIDEO_Q2	Percentage of video plays reaching the second quartile (50%)
VIDEO_Q3	Percentage of video plays reaching the third quartile
VIDEO_2S	Count of video plays that lasted at least 2 seconds
VIDEO_3S	Count of video plays that lasted at least 3 seconds
VIDEO_5S	Count of video plays that lasted at least 5 seconds
VIDEO_10S	Count of video plays that lasted at least 10 seconds
VIDEO_STARTS	The number of times a video ad began playing
VSR	Video Start Rate, (Video Starts / Rendered)
VIDEO_COMPLETIONS	The number of times a video ad played to its end
VCR	Video Completion Rate, (Video Completions / Video Starts)
WINS	The total number of ad requests that resulted in a won auction with the publisher (aka downstream wins)