Added

2026-06-01

Added support to the publisherNetworkReport and ctvPublisherNetworkReport query endpoints for the following:

  • SECTOR, The geographic sector or continent where the ad request originated
  • REGION, Geographic subdivisions (e.g. province, state) defined by the International Organization of Standardization (ISO 3166-2)
  • JOUNCE_CLASSIFICIATION, A supply path’s quality label defined by Jounce
  • CPC, Cost per click (Revenue / Clicks)

Also, added support to the ctvPublisherNetworkReport query endpoint for the following:

  • DMA, the Designated Market Area (DMA), from the ad request
  • SSAI_VENDOR, Technology provider that facilitates "ad stitching," server-side rather than client-side, to merge video content with ads into a continuous stream.
  • TL_WINS, the number of ad requests that resulted in a won auction with TripleLift (prior to the publisher auction)